Asia Pacific’s wound care market is expected to be worth US$3.65 billion by 2025 growing at 10.4% CAGR according to Allied Market Research. This is more than twice the global market growth rate of 4.6% and partly due to changing lifestyles and in particular the increasing prevalence of diabetes – 5 out of the top 10 countries worldwide in terms of diabetes prevalence are in APAC: China, India, Pakistan, Indonesia and Bangladesh where over 240 million people live with diabetes today and this is expected to increase to nearly 300 million by 2030 although 50+% of people in these countries have not been diagnosed.